WHAT IS WEB ACCESSIBILITY?

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Inclusive digital experiences designed for everyone.

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Web accessibility is the practice of designing and developing websites and digital content so they can be used by people with disabilities. This includes individuals with visual, auditory, cognitive, and motor impairments. Under the Americans with Disabilities Act (ADA), websites are considered places of public accommodation, which means they are required to be accessible to all users.

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An accessible website ensures equal access, usability, and inclusion—while also supporting compliance and long-term business sustainability.

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BENEFITS OF AN ACCESSIBLE WEBSITE

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Why accessibility matters for your business.

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Mitigate Legal Risk
Web accessibility lawsuits have increased dramatically in recent years, with a 320% rise in web-related cases in the U.S. over the past eight years. The average settlement can cost around $30,000. An accessible website can significantly reduce legal exposure, saving time, money, and reputational risk.

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Expand Your Website’s Reach
Approximately 15% of the global population lives with some form of disability. By making your website accessible, you open your business to an underserved and highly loyal audience, reduce bounce rates, and improve overall search visibility.

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Do the Right Thing
Accessibility is a human right. As Diversity, Equity, and Inclusion initiatives continue to grow, businesses that prioritize accessibility demonstrate social responsibility and a genuine commitment to serving all members of their community.

 

Access Tax Incentives
Businesses that invest in accessibility improvements may qualify for tax credits of up to $5,000, helping offset the cost of compliance while improving usability and inclusion.